Flagging Online Listings of Unsafe Products

We help identify, report and track unsafe products sold on online marketplaces. Our mission is to protect consumers and support enforcement agencies.


OPSS campaign: My safety, online shopping

The Office for Product Safety and Standards (OPSS) has launched a new campaign to help people spot unsafe deals on online marketplaces and make quick checks before they buy. FOLO-UP builds on the same idea by checking live listings against recalls, safety alerts and obvious red flags.

This Christmas you can:

  • read OPSS guidance on how to shop safely on online marketplaces
  • use FOLO-UP to check a gift before you buy it
  • report unsafe products you have already bought

Ask FOLO-UP to check a Christmas gift

Read OPSS: My safety – online shopping

Contains public sector information licensed under the Open Government Licence v3.0.


Product Alerts

Latest unsafe product listings from OPSS, OECD, EU and more.

Categories

Browse unsafe products by category – toys, tools, appliances and more.

Tools for Consumers

Report unsafe items, download forms, and get guidance.

Tools for Industry

(Coming soon) Guidance for platforms, importers and sellers.

Last updated: 10 October 2025

This page is for general guidance. It does not replace legal advice or official guidance from EU or UK authorities.